Artwork Guide

The Sticker Studio artwork guide

Great stickers start
with great artwork.

A little preparation makes a big difference. Follow this guide to set up your sticker or label file for a clean cut and a sharp print.

Designing in Canva? Start here ↓
YOUR ARTWORKKeep text & logos in here BLEED • 2 mm outside the trim SAFE ZONE • 2 mm inside the trim

SET UP. CHECK. SEND TO PRINT.

2 mmbleed on every side
2 mmsafe zone inside the trim
300 dpiminimum at printed size
CMYKcolour for print

01 / Build in a little breathing room

Trim, bleed & the safe zone

These three boundaries help your artwork print right to the edge while keeping important details clear of the cut.

Trim = your finished label size

The trim line is where your label is cut. Set your document’s finished size to the sticker or label size you have ordered.

Bleed = 2 mm beyond the trim

Extend edge-to-edge backgrounds, photos and colours 2 mm past the cut line on every side. This helps prevent unwanted white edges if the cut moves slightly.

Safe zone = 2 mm inside the trim

Keep all text, logos and other essential content at least 2 mm inside the cut line. For shaped labels, follow the actual cut shape.

YOUR ARTWORKKeep text & logos in here BLEED • 2 mm outside the trim SAFE ZONE • 2 mm inside the trim
Solid black line: trim. Dashed inner line: safe zone. Outer blue line: bleed edge. Spacing is exaggerated for clarity; the guides are not part of your printed design.
Example: a 50 × 50 mm square label

Finished size: 50 × 50 mm · Artwork including 2 mm bleed: 54 × 54 mm · Safe area: 46 × 46 mm. Bleed is added outside the finished size; it does not make the finished label larger.

02 / Spot the difference

What good setup looks like

FRESH IDEAS

✓ Correct

Background out. Text in.

Artwork fills the bleed area. All important content sits comfortably inside the safe zone.

FRESH IDEAS

✕ Needs fixing

Missing bleed

The background stops at the trim line. Extend it to the outer bleed edge to avoid white slivers after cutting.

FRESH IDEAS

✕ Needs fixing

Text too close to the cut

The heading crosses the safe zone. Move it inward so it is at least 2 mm clear of the trim line.

Illustrations are simplified and not to scale. Solid line = trim; dashed line = safe zone.

03 / Make every detail count

Sharp images. Reliable type. Print-ready colour.

Use images at 300 dpi or higher

Supply bitmap images at a minimum of 300 dpi at the final printed size. Enlarging a small image reduces its effective resolution.

A 50 mm-wide image needs approximately 591 pixels across to reach 300 dpi at that width. Check the image’s resolution at its placed size; simply changing its dpi setting does not restore missing detail.

A sharp-looking screen preview is not proof of print quality. Use original, high-resolution images instead of screenshots.

Outline all fonts

Convert live text to outlines in artwork supplied from applications such as Adobe Illustrator or InDesign. This preserves the letter shapes and avoids font substitution.

Keep a separate editable copy before outlining. Check every text element, including small print.

Using Canva? Follow the PDF Print steps below. If you cannot outline the fonts, tell us when supplying your PDF so we can advise on file preparation.

Set artwork to CMYK

Sticker Studio prints in CMYK. Set up or convert your artwork to CMYK before supplying it, then review the converted colours.

RGB warning: bright screen colours can change when converted for print. Screens and printed materials will not look identical.

Pantone warning: we do not print Pantone spot colours. Not every Pantone colour can be closely matched in CMYK.

If supplied in RGB or Pantone, artwork will be converted to CMYK during our print process. Let us know about colour-critical requirements when you place your order.

Choose a suitable file format

Our preferred formats are PDF, Adobe Illustrator, Adobe InDesign and Adobe Photoshop.

  • For Canva artwork, supply the exported PDF Print file.
  • JPEGs, such as photographs, must still meet the size, bleed, resolution and colour requirements.
  • Export Word or Excel artwork to PDF, then check the finished file carefully. Saving as PDF does not automatically fix artwork quality.

04 / Your Canva-to-print guide

Made it in Canva? Here’s how to send it.

Start with a design at the finished label size you ordered. Then prepare the edges and export a PDF with the settings below.

1

Show the print bleed

File → Settings → Show print bleed

Turn on the bleed guide. If your version of Canva shows Rulers and guides instead of Settings, look there for Show print bleed.

2

Extend backgrounds. Protect text.

Fill the entire bleed area with any background intended to reach the edge. Keep important text and logos at least 2 mm inside the trim line.

Do not assume Canva’s default margin guide is exactly 2 mm. Check spacing against your finished label size.

3

Download the print PDF

Share → Download

Choose PDF Print, tick Crop marks and bleed, then select CMYK (best for professional printing) under Colour profile. Download the file.

4

Open it and check it

Check the PDF’s text, images, page selection and finished dimensions. Make sure backgrounds reach beyond the trim marks and important content stays inside the safe area. Send the PDF with your order details.

Your export settings

Ready for print

File type
PDF Print
Crop marks and bleed
✓ Selected
Colour profile
CMYK (best for professional printing)

Download the PDF and check it before sending.

Canva bleed and our 2 mm requirement

Canva uses a fixed bleed amount, which may be larger than 2 mm. Keep the document at your finished size and extend the artwork through Canva’s full bleed. Do not enlarge the document to add bleed a second time.

Can’t see the CMYK option?

Availability can depend on your Canva account. If you cannot select CMYK, contact us before submitting the file. RGB-to-CMYK conversion can change colours.

Does “Flatten PDF” outline my fonts?

Flattening and outlining are different processes. Do not rely on Flatten PDF to satisfy the outlined-font requirement. If you cannot outline your Canva text, let us know so we can advise.

Menu wording may vary. See Canva’s bleed and crop-mark guidance for its current controls.

Original Canva screenshot with File, Settings and Show print bleed circled in red.
Steps 1–2: show print bleed. Follow the circled controls, then extend backgrounds through the bleed area. Select the image to enlarge it.
Original Canva screenshot showing PDF Print, Crop marks and bleed selected, and CMYK (best for professional printing).
Step 3: choose these download settings. PDF Print, Crop marks and bleed, and CMYK (best for professional printing). Select the image to enlarge it.

05 / For labels supplied on rolls

Choose your label roll direction

Tell us the direction number, 1–8, required for your order. It describes how the printed label is wound and which edge comes off the roll first. If you use a label applicator, check its requirements before choosing.

Outside wound · Directions 1–4

The printed face is on the outside of the wound roll.

1 Head First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

2 Foot First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

3 Right Edge First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

4 Left Edge First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

Inside wound · Directions 5–8

The printed face is on the inside of the wound roll.

5 Head First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

6 Foot First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

7 Right Edge First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

8 Left Edge First

PRINTINGREADSTHIS WAYPRINTINGREADSTHIS WAY

Unwinds to the right →

Read the label in its normal orientation

Head first = top edge leads · Foot first = bottom edge leads · Right edge first = right edge leads · Left edge first = left edge leads.

Arrows show the unwind direction. Diagrams follow the numbering in the supplied Label Roll Direction Chart; they are orientation guides, not machinery drawings.

06 / One last look

Before you send your artwork

  • Finished dimensions match your order.
  • Backgrounds extend 2 mm beyond the trim on every side.
  • Text and logos are at least 2 mm inside the trim.
  • Images are at least 300 dpi at their final printed size.
  • Fonts are outlined, or any limitations have been raised with us.
  • Artwork is CMYK; colour-critical details have been discussed.
  • The exported file has been opened and checked.
  • For roll labels, the required direction number is supplied.

Need a hand with your file?

Send your question, intended label size and any artwork concerns to sales@stickerstudio.com.au. For roll labels, include your required direction number.